Read the script!

Your video is made with a certain objective in mind. To meet that objective, you need to follow some pointers:

1. Start with a good script.

2. Say what is important.

3. Keep it short and get to the point as quickly as possible.

4. Talk directly to your audience.

5. Make sure your video has the correct tone of voice and that it tells your story in the best way possible.

6. Ask a professional to write your script and tell your story. It's more than words - It's an art!